Epidemic Sound – The World Will Feel Your Work
If you’ve ever watched anything online, you’ve probably heard the music of Epidemic Sound. In 2024, the industry-leading soundtracking brand wanted to attract the best talent in tech through the concept “The World Will Feel Your Work”. Our solution was a series of modular scripts, designed to be easily cut into snippets to allow for simple scaling. We focused on the dualities of Epidemic Sound, where tech meets creativity and hard skills meet all the feels. The result was an on-brand, beyond-brief delivery of employer branding assets that helped double career site traffic and position Epidemic Sound as the #1 most attractive employer in tech. Contribution: Ideation, pitch & presentation, scriptwriting, storyboardingConsultation: Music sourcing, visualization, video editing, social media captions Agency: NoA Elevate Client: Epidemic Sound Role: Content Creative & Copywriter Year: 2024 AWARENESS https://usercontent.one/wp/www.matsbax.com/wp-content/uploads/2025/10/epidemic_B1-online-video-cutter.com_.mp4https://usercontent.one/wp/www.matsbax.com/wp-content/uploads/2025/10/epidemic_B0-online-video-cutter.com_.mp4?media=1635093987 CONSIDERATION https://usercontent.one/wp/www.matsbax.com/wp-content/uploads/2025/10/epidemic_C2-online-video-cutter.com_.mp4https://usercontent.one/wp/www.matsbax.com/wp-content/uploads/2025/10/epidemic_C1-online-video-cutter.com_.mp4?media=1635093987 DIRECTION https://usercontent.one/wp/www.matsbax.com/wp-content/uploads/2025/10/ad-video.mp4?media=1635093987 https://usercontent.one/wp/www.matsbax.com/wp-content/uploads/2025/10/ad-video-1.mp4?media=1635093987
FOREX – One Stop Shop
FOREX’s brand awareness is high. Like, sky high. The problem was being known for only one thing: Currency exchange. When the offer expanded to include all things travel, they wanted a launch campaign to change brand associations, drive sales – and infuse the legacy brand with a younger, more vibrant feel. And according to FOREX’s CMO Karolina Sjödahl, it went well: – I can proudly say that we’ve set an all-time high on so many metrics, from campaign liking to intention-to-buy. One of the great challenges was how to introduce so many new products, and keep message clarity and sender-ID intact. But we achieved that too, better than ever. Add a great increase in traffic, both to stores and online, and I can’t describe it as anything other than a great success. – Karolina Sjödahl, CMO Agency: NoA Elevate Client: FOREX Role: Content Creative, Copywriter & Voice Over Year: 2024…
Swedbank – Money With Mauri
Too many enter adulthood in the red, having fallen for quick (and dirty) high-interest loans, or never opening a savings account. How might we change this? Together with Swedbank and Youtuber of the Year Mauri Hermundsson, we wrote and produced a mini-series linking the everyday situations to the greater theme of financial well-being. The idea was to turn information into entertainment, and make the abstract concrete, staying true to how Mauri usually approaches his audience on Youtube. The series was viewed by millions, performing well beyond set KPI:s. It was awarded The Golden Wheel for Endorsement of the Year, and led to an ongoing partnership between talent and brand. Agency: NoA BKRY Client: Swedbank Role: Content Creative & Copywriter Year: 2022 Watch an episode WAtch the whole thing
SF Studios – 50+ film releases
Helping SF Studios edit trailers and marketing materials for over 50 films, from Swedish indie flicks to Hollywood blockbusters.
Skruf – Next Generation
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Enlabs – New Highscore!
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SF Studios – Always on Social Media
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Klarna – Shop Like A Queen
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Nike x AIK – 1891 White Edition
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